Objective & Learning Outcomes
This activity-oriented foundation course provides the necessary context and content for learners interested in entrepreneurship. Learners will gain an understanding of the Entrepreneurial process – the entrepreneurial mindset, opportunity identification and innovation, customer discovery and Go-To-Market, entrepreneurial finance, and technology venture creation. This course will use a combination of concept teaching and real-life storytelling to bring alive the entrepreneurial journey for learners. Learners can apply the principles and practices taught through a hands-on course project. There have been ventures created by students who have taken this course, and some of them will be covered as case studies. Course instruction is by a faculty team who bring in experience and expertise in entrepreneurship, academia, industry.
Modules
- Getting into the entrepreneurial mindset
- Gaining an understanding of the innovation and entrepreneurship process
- Recognizing opportunities for new business
- Getting hands-on during the Customer Discovery Process
- Understanding Technology evolution and product and business life-cycles
- Gaining insights into startup financing
- Understanding of business functions essential for success of technology enterprises.